Apartment Showcase's Ask The Experts

Karen Kossow serves as Vice President of Sales & Marketing at Kettler Management Inc in McLean, Virginia. She is responsible for the strategic planning, development and implementation of sales, marketing and branding programs as well as lease-up and 3rd party management transition oversight. She also interacts with the development team regarding product development.

Ms. Kossow has extensive experience in the areas of leasing, marketing and troubleshooting. She has also worked with numerous product lines ranging from affordable to upscale.

Ms. Kossow joined Kettler Management Inc in December of 2003 as Sales and Marketing Manager and was subsequently promoted to Director of Sales and Marketing. In April 2005, she was promoted to Assistant Vice President of Sales and Marketing, and in July of 2007 to Vice President of Sales and Marketing. Ms. Kossow oversees a portfolio of over 16,000 apartments in over 65 locations throughout the Washington metropolitan area and New Jersey. There are an additional 3000 apartments in the pipeline

Prior to joining Kettler, Ms. Kossow was employed at Charles E. Smith Residential. She began her tenure at Charles E. Smith Residential as a Leasing Manager and was subsequently promoted to Pacesetter. She later served as Marketing Manager, and was ultimately appointed Director of Marketing. Before her employment at Charles E. Smith Residential, Ms. Kossow served as Activities Director at Dreyfuss Brothers Management.

A graduate of William and Mary, Kossow received a Bachelor of Arts degree in French with a psychology minor. Ms. Kossow recently served on the AOBA-DC Metro AACE Award Committee. She hosted local radio show “Apartment Chat,” and since 2002 has served as a facilitator and speaker for the Multifamily Pro Brainstorming Conference. In July of 2006, she was named one of the industry’s “Rising Stars” by Multi-Family Executive Magazine, and in July of 2007 was profiled as one of five people named “The New Order” by Multi-Family Executive Magazine. Ms. Kossow is a speaker at National Industry Conferences and has been published in industry publications. She was the 2005 Vice-Chair and 2006 Chair of the DC Metro Property Management Association Marketing Council, and currently serves on various committees within this organization.